Today OyWhataDeal.com, operating in Detroit and powered by the Deal Co-op software platform, announced the acquisition of HipCityDeals.com, also a Detroit daily deal store. This is the first case where aDeal Co-op store has made an acquisition, and we’re thrilled for OyWhataDeal owner Brian Giles and his team.
OyWhataDeal has had a lot of success over the last year, running deals that regularly sell hundreds of units a day. Brian is a great example of a local entrepreneur that through hustle and innovation has created a brand that is loved by local customers and merchants alike. He is constantly looking at how he can put together deals that make sense for merchants, and is working with the local community to create a profitable and responsible deals store.
At Deal Co-op we spend a lot of time thinking about the future of the daily deals industry, and we’re convinced that it lies with local people connecting targeted audiences to relevant deals. The key is giving these people (such as publishers and entrepreneurs) the tools to easily and effectively compete with the likes of Groupon and Living Social. Today we have released a product that accomplishes exactly this goal.
We’re excited to announce the launch of a self-serve product that has made starting a daily deals / group buying website easier than ever before. If you are interested in starting your own deals business, you’ve come to the right place. You won’t find better or more user-friendly software anywhere on the web. In fact, you should quit reading this blog post and start building your store immediately. After filling out a short signup form, you’ll be taken to our Interactive Store Designer, where you can start a new ecommerce site with all the features you would expect from a much larger operation.